Tourism is one of the most promising industries in the world. It gives kind of dynamism to the Moroccan economy. Also, the Morocco tourism board encourages a series of promotional measures to support tourists. They want to attract and invite more Moroccans and tourists to travel within the kingdom.
Morocco tourism board achievements
The president of the Morocco tourism board said that Morocco succeeded last year. It has reached 11 million tourists. An average of one million tourists per month, an increase of 8.5% compared to 2017.
Morocco has always been a gateway to Africa from Europe. But, it has seen during the past few years a tourism boom. Also, the number of visitors to the Kingdom increases as the tourism board implements a program to achieve ambitious tourism goals including:
- First, the construction of schools for training in the tourism and hotel sector in many cities. These cities are Tangier, Marrakech, Fez, and Agadir. In the 1960s, there was only one hotel school in Rabat, and under the supervision of the Ministry of National education.
- Second, granting investors in this sector some concessions, such as tax deductions and customs facilities. They provided important financial capabilities for the development of the tourism sector. This includes laying down the infrastructure of tourist facilities and equipment.
- Finally, the creation of tourist sites with precedence, the focus was on four locations, Tangier, Al Hoceima, Agadir, and the southern region, before including other tourist areas such as Saidia, Nador, and Marrakech.
Why people choose Morocco? Morocco tourism board answers:
1- Morocco is a cheap travel destination
Morocco is one of the cheap worldwide destinations. It offers you excellent quality for money, whether you have a low-budget or want to stay in luxurious hotels with low costs, or who are looking for relaxation riads.
2- The Sahara tours are fascinating
Sahara tours allow visitors to have the greatest fun. You can reach the desert within hours, and camp under the stars and ride a camel of yours on the sand dunes.
3- The culture is incredible
Medinas of Fes, Essaouira, Marrakesh, Tetouan, Meknes, and others are full of ancient and historical monuments. Tourists of the Kingdom admire this. Even Marrakech is the capital of culture in Africa. The deserted Atlantic Ocean beaches or isolated foci in the desert or mountain villages have stunning views. You can not find this elsewhere in the world.
Besides, one of the tourists who visited Morocco last year said: “I was really excited to visit Morocco. I visited about 20 years ago and I still remember it as if it was yesterday. I remember how beautiful and how it varies. Also, how its cities were so magnificent, and how beautiful their scenery was, as returned to my memory the generosity of warmth and hospitality of the Moroccans, along with their delicious food”.
Morocco tourism board 2020 strategy
Morocco tourism board 2020 strategy aims to double the capacity. This will increase the number of tourist arrivals. Among the objectives of this strategy is also to encourage domestic tourism by giving Moroccan citizens preferential rates. Additionally, in order for Morocco to become a strong competitor, it must advance its tourism industry so that it deserves the name of the most beautiful country in the world.